Webinar and Web Services

Video Content Marketing

Using Video Marketing for the Beginner

Are you struggling to come up with ideas for your blog or social media posts? Or maybe you’re looking to create a video that will help drive traffic and create awareness for your brand?

That’s why I work closely with my clients to come up with ideas that not only grab their audience’s attention but also align with their brand messaging.

One way I do this is by taking the time to understand the client’s target audience. What do they like? What are their pain points? What topics are they most interested in? Once I have a good understanding of their audience, I can then create content that resonates with them and piques their interest.

Why use video?

Video has become one of the most powerful marketing tools available today. It has the ability to engage, educate and entertain your audience. Videos are easily shareable, and can be watched on a variety of devices including smartphones, tablets and laptops.

Video is a powerful marketing tool because it allows you to communicate complex information in an engaging, memorable way. This can be especially useful when it comes to showcasing products or services, as you can use video to demonstrate how they work and the benefits they offer.

Why video is effective for marketing

Another reason video is so effective is that it has a broad appeal. Unlike other marketing methods that might only be effective with certain audiences, video can be used to reach a wide range of people, regardless of age, gender, or interests.

Additionally, video is easily shareable, which means that your content can reach an even larger audience through social media, email, and other channels.

Video also allows you to build a personal connection with your audience by showing them the faces behind your brand, which can help build trust and credibility.

They can be used to promote your brand, product or service in a way that is memorable, impactful and can be easily understood.

Ready to use video to get more sales?

Enjoy a stress-free process let us handle all the details!

“Lourdes did a great job of keeping our clients bubbly and positive when they delivered their webinars, taking control and monitoring them to ensure success. Lourdes offered everything we expected and more… great time keeping, attention to detail, communication, and a warm, pleasing can-do attitude that frankly, we don’t see enough of in the technology sector. I would recommend Lourdes in a heartbeat, she will not leave you disappointed.”

Scott W.

Recruiter and CEO

“I had the pleasure of working with Ms. McCombs for a period of 1 year during my former employment. Both Ms McCombs and I were working for the same company. I was an International Project Manager based in Australia and Ms. McCombs Webinar Builder. I have experienced Ms. McCombs as dedicated and highly analytical person. She assisted me on several projects building and implementing the webinars for company clients. I also had the privilege of undergoing a 1:1 training session with Ms. McCombs on how to build a test webinar, build a stream test, cropping and trimming webinar recordings for on-demand view and to add resources and design elements to the webinars. Ms. McCombs was engaging with her clients, very patient with those she engaged with. She is highly skilled at what she does. On top of that, she is detail oriented and dedicated to her work. I would recommend Lourdes McCombs for any engagement she puts her mind to."

Corney W.

Account Executive

“As President of our club, I hired Lourdes to help us offer a hybrid meeting event and webinar. She not only helped me set it up but taught us how to use the Zoom platform and explained with layman terms. She’s a pleasure to work with and takes the time for us to completely understand things so we can manage it on our own.”

Ray C.

Club President